Every single specialist in the deployment of infographics will tell you that using them in B2B can be extremely effective so you should not worry about whether or not this is the case. Many of the ...

All too often, PR campaigns begin with great expectations but end up falling flat. How can you avoid that fate? An infographic (below) from Media Update looks at what it takes to run a PR campaign ...

Which categories of buzzwords in marketing campaigns are most effective in driving people to visit brand websites? Which keywords within each category are most effective? To find out, researchers at ...