Vicks took the top spot ahead of Rinvoq, Skyrizi and Tremfya, which continue to be the top spenders on national TV pharma ads.

OpenAI has officially begun testing ads in ChatGPT, and the executive behind them is working to convince users that not only is this new development in keeping with the company’s lofty goals, it’ll ...

OpenAI on Monday announced it’s beginning to test ads in the U.S. for users on its Free and Go subscription tiers. The newer Go plan is a low-cost subscription at $8 per month in the U.S. and was ...

U.S. Rep. Jasmine Crockett's latest campaign ad is stirring up speculation online over alleged AI usage. The ad, which Crockett's campaign released on Super Bowl Sunday, features a cartoon, ...

Madison Avenue tapped the brakes on most somber Super Bowl commercials Sunday night, with many trying to do something Big Game ads haven’t always done — make people feel good. A dizzying array of ...

Following last year’s trend of showcasing AI in multimillion-dollar ad spots, the 2026 Super Bowl advertisements took it a step further by leveraging AI both to create the commercials and to promote ...

OpenAI CEO Sam Altman called Anthropic's Super Bowl ads "funny" but "clearly dishonest." Anthropic said that it plans to keep its chatbot Claude ad free, weeks after OpenAI announced it will begin ...

As OpenAI is making plans to introduce ads to ChatGPT, competitor Anthropic has promised to keep Claude ad-free. In a blog post today, the company said that there are "many good places for advertising ...

On Wednesday, Anthropic announced that its AI chatbot, Claude, will remain free of advertisements, drawing a sharp line between itself and rival OpenAI, which began testing ads in a low-cost tier of ...

It also pokes fun at OpenAI’s advertising plans in a new Super Bowl ad. It also pokes fun at OpenAI’s advertising plans in a new Super Bowl ad. is a news editor with over a decade’s experience in ...

From the emotionally manipulative to the occasionally clever, the champions of USA TODAY's Ad Meter competition have pulled almost every lever available. This year figures to be no exception. A look ...

The Svedka spot features LLM robots and synthetic people. Get ready for the Slopper Bowl? By Steven Zeitchik Senior Editor, Technology and Politics The 30-second commercial features Fembot and her new ...