For any of us who have worked with social media – both personally and professionally –we’re always on the hunt for new tools that help us measure how we’re doing. When it comes to Twitter activity, it ...

In every industry, leadership teams are under pressure to deliver consistent growth in unpredictable conditions. Markets shift faster, customers expect personalization, supply chains fluctuate, and ...

Twitter, which recently announced its Promoted Tweets advertising program, has acquired the maker of a cloud-hosted Web analytics application, Twitter said Thursday. Smallthought Systems' Trendly lets ...